Geoflora Jewelry AW 16 LOOK BOOK
Geoflora is a line of handmade jewelry that seeks to inspire ladies to be as unique and fun as each piece they make.
Develop a look book to promote Geoflora Jewelry’s southwestern inspired autumn/winter collection.
Create a Georgia O’Keefe meets urban cowgirl inspired look book, playing up the unique and handmade qualities of the jewelry.
Printed look book, digital look book, and social content.
Art direction of mood boards, shoot, and post-production. Design and illustration of final look book. Paint textures and cover type.